Best SEO Tools in 2020 That Will Make Things Easier

Optimizing your website can be challenging. At least if you are not using the right SEO tools for your website. There are tons of alternatives. In fact, you need some basic tools to evaluate and optimize your entire website. These can be classified under three main topics: keyword analysis, content ideas and website analysis. Once you start using the right tools for your website or blog, you will start to see the difference. Let’s learn more about the best SEO tools in 2020.

Best SEO Tools in 2020

There are lots of options and tools you can use to improve your online visibility. However, these tools change and evolve every year. Let’s see what are the best SEO tools in 2020.

Keyword Finders and Analysers


Ubersuggest by Neil Patel offers you a wide range of options when it comes to finding and analysing keywords. With this free tool, you can check competition of the keywords you are aiming. Keyword overview provides the following information:

  • Search volume (per month)
  • SEO difficulty
  • Paid difficulty
  • Cost per click

In addition to this information, keyword ideas are presented as well. Also, there is SERP analysis section where you can find SEO Title URL, estimated visits, social shares and domain scores of competitors.


KWFinder is a free tool to analyse keywords. In addition to all the properties offered by Ubersuggest, you can get detail SERP (search engine results page) analysis as well. It is possible to export all results and compared them offline. This adds flexibility to your SEO practices.


SEMRush provides in-depth analysis for any keyword. Also, you can search for websites and check your competitors as well. Similar to two other keyword analysis tools, you can analyse organic search, CPC distribution as well as paid search. By registering with your e-mail address, you will get 10 free searches. After that you need to choose one of the paid plans to use this service.

Attractive Content Ideas

Answer the Public

Actually, this is exactly what this SEO tool does. Answers the public. After entering the keyword you want to work on, you will get different suggestions. By asking some of the basic questions, you can create a content that best answers the needs of your audience. Questions here are compiled from web users. These questions are

  • Why
  • Where
  • Which
  • When
  • Who
  • What
  • How
  • Will
  • Can
  • Are

Basically, this tool will provide you different ideas to answer these questions. In addition to these questions, you will obtain results about prepositions and comparisons. It is possible to list all the result alphabetically.

Website Analysis – for SEO Purpose


Woorank will check your website and tell you what you need to optimize. You can see all things you need to improve. This way, you can focus on these areas that require your attention. This website provides in-depth analysis including competitor analysis, marketing checklist, keyword tool and site crawl analysis.


Another option to analyse your website for SEO is Seobility. This website has both free and paid options. But you can benefit from lots of properties in free option as well. This tool will check your entire website including all the pages. You can check your website ranking or conduct a backlink analysis. Everything is designed to take your website one step forward.

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